We started vexalorindo because budgeting felt broken

Most financial tools make expense tracking feel like homework. We wanted something different.

Since 2018, we've been helping people across Australia understand where their money actually goes without judgment or complicated spreadsheets.

Financial planning workspace with budget documents and calculator

The story behind the spreadsheets

Back in 2017, I was sitting at my kitchen table with a pile of receipts and a growing sense of frustration. My partner and I were trying to save for a house deposit, but we had no clear picture of where our money disappeared each month.

Every budgeting app I tried felt either too simplistic or absurdly complicated. They wanted to connect to my bank accounts, categorize everything automatically, and send me pushy notifications. What I really needed was just a clear way to see patterns in my spending without feeling surveilled.

So I started building something simpler. A framework that respected the fact that people already know roughly what they spend. They just need help seeing it clearly and adjusting when life changes. That became vexalorindo in early 2018.

We officially launched our first program in September 2018, working with twelve people from the Gold Coast area. Those early participants shaped everything about how we teach budgeting today.

What guides us every day

These aren't corporate values we stuck on a wall. They're the principles we actually use when making decisions.

No shame, no pressure

Your spending habits aren't moral failures. We focus on understanding patterns, not judging choices. Financial stress is real, and adding guilt doesn't help anyone.

Real numbers only

We don't promise you'll save thousands overnight or guarantee specific outcomes. Budgeting is personal. What works depends on your actual situation, not our marketing.

Keep it practical

If a budgeting method requires daily tracking or complex formulas, most people won't stick with it. We teach approaches that fit into normal life without becoming a second job.

Context matters

Living in Coolangatta costs differently than Sydney. Raising kids changes everything. We adapt our guidance to reflect actual Australian living situations, not generic advice.

Teach, don't dictate

You're the expert on your own life. We provide frameworks and perspective, but you make the decisions about what fits your priorities and values.

Stay accessible

Financial education shouldn't require expensive courses or mysterious jargon. We use plain language and keep our programs affordable for people who actually need help with budgeting.

Freya Lundqvist

Founder & Financial Educator

I spent six years working in retail banking before starting vexalorindo. That experience taught me that most people don't need complex financial products. They need clarity about what they're already doing with money.

My background is actually in communications, not finance. I studied at Griffith University and worked in customer service roles where I saw firsthand how confusing financial language creates unnecessary barriers.

When I'm not running workshops or updating program materials, I'm usually hiking around the Gold Coast hinterland or attempting to grow vegetables in our tiny backyard. My partner jokes that I approach gardening with the same budgeting mindset: measure everything, adjust based on results, accept that some things just won't work.

I started vexalorindo because I wanted to create the resource I wish I'd had in my twenties. Something honest, practical, and free from the assumption that everyone should want the same financial outcomes.

How we think about teaching budgeting

Our approach comes from working with hundreds of people who've tried and abandoned other budgeting methods. We've learned what actually helps.

Collaborative budgeting session with financial planning materials

Start where you are

We don't begin with ideal budgets or perfect tracking systems. We start by looking at what you're actually spending right now, even if it's messy or incomplete.

Most budgeting advice assumes you're starting from zero. But you already have patterns, habits, and commitments. We work with that reality instead of pretending you can rebuild everything from scratch.

The goal isn't perfection. It's gradual improvement that you can sustain without burning out or feeling constantly restricted.

Want to talk about your budget situation?

We're always happy to answer questions or chat about whether our approach might work for you. No pressure, no sales pitch.

Get in touch